Apple is breaking new ground with a bold claim: you don’t need a case for your iPhone 16. In a recent ad, the company touts the phone’s Ceramic Shield, suggesting it’s tough enough to handle drops ...

Apple's new iPhone 16 ad highlights its tough Ceramic Shield protection, showing why you might not need a case.

Apple has removed AI references from its New York billboards promoting the iPhone. BGR reports that — as noticed by PMC’s Parker Ortolani — the “Imagine it. Genmoji it” slogan has been replaced with ...