Asda has unveiled 4,000 price cuts and a heavyweight marketing push - but its discounter price match scheme has been dropped ...

With falling sales and new boss Allan Leighton saying the turnaround 'could take 3-5 years', what does the Leeds-based ...

Asda has kicked off the year no retailer wants to, with its worst Christmas since 2015 and a redundancy round.

In one of Allan Leighton's first major interventions, Asda will no longer cut the price of everyday staples just because the ...

The scheme - which matches the price of certain items with Aldi and Lidl or makes them cheaper than - has been scrapped to ...

Asda has confirmed that it will slash the price of nearly 4,000 products at over 1,2000 stores from today (January 30).

Asda has brought back its Rollback proposition and famous pocket tap as part of chair Allan Leighton’s efforts to revive the ...

Allan Leighton, Asda’s chairman, has launched his first round of cost-cutting at the supermarket as he scrambles to overhaul the troubled business. Mr Leighton last week unveiled the departure ...

Allan Leighton is not wasting any time. No sooner does the veteran retail chief return to where it all started for him, at Asda, than he launches what he intends will be the great push to ...

Asda has relaunched its Rollback pricing scheme online and in its stores as part of plans to attract more customers. The ...

Asda has ended its Aldi and Lidl price match scheme, just a year after launching, as the supermarket focuses on its own ...

Supermarkets Asda relaunches hunt for new CEO The company has been without a permanent CEO since the departure of Roger ...